Industry Expertise
Funeral directors, cemetery operators, crematory managers, preneed professionals, and aftercare teams know exactly where the work breaks down.
Proposed for ICCFA Experience 2027 · Denver
What If the People Who Know Deathcare Best Could Build Its Future?
For the first time, industry professionals can turn everyday challenges into working digital solutions without learning to code. Deathcare Innovation Lab is a proposed hands-on experience where funeral, cemetery, cremation, and aftercare professionals use AI-assisted development to imagine, build, and showcase what’s possible.
Concept proposal · Partnership opportunities open
What a team says out loud
“Our team spends too much time coordinating daily crematory readiness checks across multiple locations.”
Problem statement · concept preview
Watch · 30 seconds
The 30-Second Pitch
How participants submit ideas, how coaches sharpen them, and what people walk out with — all proposed, nothing locked in.
The big idea
Our Industry Has the Ideas. Now It Has the Tools.
Deathcare has never been short of people who understand the problems. What it has lacked is a way for them to build the answers themselves.
Accessible Technology
AI-assisted builders turn plain-language descriptions into working software, which removes the barrier that kept most professionals out of product creation.
Collaborative Education
Learning happens in a room with peers, mentors, and real problems — not in a slide deck about tools.
Not a traditional hackathon
No Developers Required.
Participants bring their knowledge of deathcare. AI-assisted tools help translate that knowledge into working prototypes. Nobody is expected to write code, and nobody is expected to have tried before.
- No coding experience needed
- Guided step-by-step experience
- Mentors available
- Real industry challenges
How it works
Five steps, and you start with the one you already know.
No technical prerequisite. The path from a familiar frustration to a demonstrated prototype is guided at every turn.
- 1
Identify a Challenge
Name the friction you already live with every week.
- 2
Shape an Idea
Describe the outcome in plain language.
- 3
Build with Lovable
AI turns your description into a working screen.
- 4
Improve with Mentors
Feedback sharpens scope and usability.
- 5
Showcase the Solution
Demonstrate what you made to the room.
Six challenge tracks
Where the work already gets hard.
Each track reflects a place deathcare professionals meet friction every week. Every card opens the track in full.
Who benefits?
Two conversations, one experience.
The pilot needs both an industry host and a technology partner. Here is what each one gets out of it.
For ICCFA
Empower members, expand practical education, differentiate the conference, and create lasting innovation opportunities that keep working long after Denver.
Explore the ICCFA ProposalFor Lovable
Introduce a new industry to AI-assisted building, help create first-time builders, and demonstrate real-world application development with a professional community that has never been reached before.
Explore the Lovable PartnershipCoaches
Technology veterans and industry veterans, side by side.
Every team will have access to a bench of coaches drawn from two worlds: people who have built software products, and people who have spent careers serving families. Coaches will be announced as they are confirmed.
Coach roster in development — announcements to comeInterested in coaching? Share your expertise
Industry · Coach slot
Funeral service operators
Owners and directors who know arrangement conferences, staffing, and family expectations firsthand.
Industry · Coach slot
Cemetery and cremation leaders
Specialists in memorialization, compliance, chain of custody, and day-to-day operations.
Industry · Coach slot
Preneed and pet aftercare experts
People who understand long-term planning conversations and the growing pet aftercare market.
Technology · Coach slot
Product builders
Designers and engineers who help teams turn an idea into a screen someone can actually use.
Technology · Coach slot
AI and no-code practitioners
Hands-on guides for prompting, iterating, and getting unstuck while building.
Technology · Coach slot
Founders and operators
People who have taken products to market and can pressure-test what's worth building next.
Proposed event
Three days, one room, a hundred first-time builders.
Everything below is proposed and subject to partnership approval. Nothing here is confirmed.
- Dates
- April 14–16, 2027
- Location
- Colorado Convention Center, Denver, Colorado
- Capacity
- 75–100 participants (proposed)
- Teams
- Teams of 1–4
- Format
- Three-day guided innovation experience
- Platform
- Lovable (proposed)
The Next Big Idea May Already Be Working in a Funeral Home, Cemetery, or Crematory.
Let’s give the people who understand these challenges the opportunity to build solutions.